With Sugar Daddy Germany we promote legal, safe and consensual relationships. This ethical guideline sets out the Principles and rules that govern behaviour on the platform, in the blog and in our communications. It applies to all users, our team, partners and brands with whom we work.
Our principles
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Respect and dignity
Friendly interaction with each other - no insults, threats or humiliation. Everyone on the platform deserves to be treated with respect.
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Consent
All interactions must be voluntary, informed and revocable at any time. No one may be pressurised into doing anything.
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Legality
Zero tolerance for illegal behaviour or actions that endanger others. Every relationship must be legal and without coercion.
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Transparency and authenticity
Truthful information in profiles and messages. Honesty is the basis of any trusting relationship.
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Privacy
Protection of your data and personal boundaries. We process data in accordance with our Privacy Policy.
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Inclusion
Rejection of any form of hatred, marginalisation or discrimination. Our community is open and diverse.
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Business integrity
Advertising, affiliate programmes and sponsoring are clearly labelled and have no influence on security decisions or the moderation of the platform.
Rules of behaviour of the community
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Over 18 years
The registration and publication of content is only permitted to persons aged 18 and over. Any interaction with minors is strictly prohibited.
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No exploitation
It is forbidden to advertise, request or procure sexual services in return for money or goods, as well as any form of human trafficking or illegal activity.
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Zero tolerance for harassment
Sexual harassment, intrusive unwanted messages, blackmail, doxxing and the distribution of private material without consent will result in immediate blocking.
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Fraud prohibited
Fraud attempts, pyramid schemes, phishing, identity theft and the use of third-party photos without permission are expressly prohibited.
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Permitted contents
The following are not permitted: explicit sexual content, graphic violence, hate speech or content involving minors. Stick to our community standards.
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Respect boundaries
If someone says „no“ or no longer responds, end the interaction immediately. Do not ask for advance payments and never share bank details, documents or keys via chat.
Important: Sugar Daddy Germany does not arrange payments, does not offer escort services and does not allow negotiation of sexual acts. Any relationship or material support must be Legal, consensual and without coercion be.
Profile and message content
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Use your own photos
Only use your own photos - without minors or non-consenting third parties. Do not publish any sensitive data such as addresses, documents or bank details.
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No spam or malicious links
Harmful links, spam and unauthorised advertising are prohibited. Report profiles or messages that violate these rules via the platform's reporting function.
Security for face-to-face meetings
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Choose public places
Always meet in public places at first. Inform a trusted person about your meeting and use your own transport.
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No money to strangers
Never send money to people you do not know personally. Do not share confirmation codes, bank details or documents via the platform.
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Verify identity
Verify identity via video call if necessary. Actively use the platform's blocking and reporting functions. Find out more in our Safe Dating Guide.
→ Register now for free as a sugar daddy or sugar baby
Moderation and enforcement
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Automated and human testing
We combine automated systems and human verification to detect violations at an early stage and act quickly.
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Possible measures
Depending on the severity of the offence: warnings, restrictions, temporary blocking, permanent blocking, removal of content or notification of the authorities.
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Legal basis
Our decisions are based on this ethical guideline, the Directive on active response and the Terms of use.
Appeals and objections
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You can within 20 days Appeal against moderation decisions. Please write to einspruch@sugardaddydeutschlands.de and enter your case ID. Our team will review your appeal and inform you of the outcome.
Editorial and advertising integrity (blog)
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Transparent labelling
Sponsoring and affiliate links are always clearly labelled so that you always know whether a post contains commercial elements.
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Editorial independence
Our editorial content remains completely independent of advertisers or partners. We do not accept misleading practices or „pay-to-play“.
How to report offences
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Abuse / Fraud
meldungen@sugardaddydeutschlands.de
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Support
support@sugardaddydeutschlands.de
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Data protection
datenschutz@sugardaddydeutschlands.de
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Authorities / Legal
recht@sugardaddydeutschlands.de
Last revision: 21.08.2025. This guideline may be updated; changes will be clearly published.
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